Beaches Freedom Festival

The Beaches Freedom Festival is quickly approaching and we're having wayyyyy too much fun piecing together our ensembles for the weekend.  The festival will begin at noon on Saturday, July 15th at the Seawalk Pavilion featuring live music, arts x crafts for kiddos, a beer garden, and food trucks galore!  We're excited to wear all NEW goodies from Saltwater Luxe! From babydoll mini dresses to kimonos and rompers we've got OPTIONS and who doesn't like options?!  Pop in to see the AG ladies and get styled up for all the fun in the sun!

Scroll on to see some of our favorite #SWLbabe looks!



Summer Inspo

The summer season has us craving salty air, beachy waves, and looks that are classic and clean. We love to incorporate pops of color this time of year whether it's in a solid or citrus print.  White eyelet everything is all we want to bathe ourselves in!  Whether you're dressed head to toe for an occasion or spending countless days soaking up sun don't skimp on the details... add a special statement piece of jewelry, amp up your beach tote game, try a new bright hue and rock the top knot [lord knows, in this heat it's the only thing that helps tame the mane!] What summer trends are inspiring you to step outside of your "fashion" comfort zone?



Fashion and Fireworks: Five Fab Looks for the Fourth!

As we head into Fourth of July weekend, we are so looking forward to celebrating freedom festivities with friends, fireworks and fashion! Sport your Red, White and Blue in style with these fuss-free looks for wherever the fun takes you, xx.

Beachside Bash

Ditch the American Flag bikini for this all white everything ensemble with a burst of red and the perfect summer hat for effortless elegance.


Poolside Party

Romp around in these breezy blues and tassel tote, perfect for carrying your SPF and rosé! Pair this look with a red lip for a perfectly patriotic finish. 


Fun & Fireworks

For the grand finale of Independence Day, rock these reds, whites and blue jeans to take you from under the stars to drinks at the bars.


Cocktail Chic

Make a statement in this mini at your dressed up destinations - this look is rooftop ready!


Avant Garde Americana

The perfect white maxi paired with the coolest clutch for the American It Girl wanting to stand out among the stars and stripes!




Love, Poppy


We really love our "statements" (as we call our most treasured accessories)!  No matter what we are wearing, we love creating our "LOTD" by just adding our favorite pieces to our outfit depending upon whatever mood we are in. So when we find a new jewelry designer we get all giddy and excited to share with our customers not only the new designs and styles, but the "story" behind the brand.  Handmade and from the heart is always special and makes your collection all the more uniqueWhen we met sales rep Laken with Love, Poppy in Dallas last week we were instantly drawn to her southern accent, charm and her excitement to tell us about the creation of Love, Poppy and how the company has evolved. We wanted to share a bit about the company with you. We are very excited to be carrying this new designer and we hope you'll pop in soon to check it out!






Love, Poppy’s Story

Mississippi-based designer Chelsea McIntosh launched Love, Poppy in the fall of 2013. Love, Poppy started with just one store in Starkville, Mississippi, but has quickly grown to be featured in 300+ stores nationwide. Love, Poppy specializes in handmade bracelets, necklaces and earrings. Jewelry designs are driven by current fashion trends and Chelsea's own style, while maintaining an affordable price point and using quality materials.

Why Love, Poppy?

The company name has deep-rooted meaning with fond memories intertwined. Chelsea was very close to her grandfather, Bud "Poppy" Jennings, who was a mailman for over 25 years. Because of her strong relationship with him, she wanted to honor Poppy through her company in some form or fashion. The "Love, Poppy" branding and logo sustains his memory by including Chelsea's name for her grandfather and honoring the profession where he spent many of his days. The logo's cursive lettering was chosen to resemble a signature in a representation of the many letters that must have passed through her grandfather's hands over the decades. This gives a special tribute to this cherished man and his career.

Love, Poppy Gives Back

Love, Poppy is proud to support Reclaimed Project. Focusing on orphan care and adoption, Reclaimed works to directly impact the underserved and unclaimed. James 1:27 (NIV) says "Religion that God our Father accepts as pure and faultless is this: to look after orphans and widows in their distress and to keep oneself from being polluted by the world." In addition to awarding domestic and international adoption grants, they work to generate sustainable job creation in each community where they have a presence, from orphan care centers in southern Africa to community-based efforts in the Mississippi Delta. Learn more at ReclaimedProject.org. 

Salty Summer Days

It's that time of year! Days are longer, hotter and dripping with the itch to stay in the pool! Each summer we tend to favor a new taste and put our cocktail crafting skills to the test. Naturally, we switch from our spring fave pinot gris to summer water, but we always like to experiment with fresh fruits and locally distilled vodka. Currently we are loving The Cookie Rookie's Grapefruit Salty Dog. It's light, refreshing and so easy to whip up. Absolutely perfect for a backyard BBQ or afternoon at the beach or pool. (For us, there need not be any special occasion!) [recipe below]



Grapefruit Salty Dog

  • 1/3 cup freshly squeezed red grapefruit juice
  • 2 tablespoons good quality vodka (I love Pearl!)
  • course sea salt for rim
  • grapefruit slice for garnish
  • 1 cup crushed ice
  1. Wet the rim of your glass with water or the grapefruit slice. Dip in sea salt.
  2. Fill glass with crushed ice.
  3. Combine juice and vodka in shaker and shake or stir to combine.
  4. Pour over glass.
  5. Enjoy!
 [recipe & images courtesy of Becky Hardin, The Cookie Rookie]




Let's get some Privacy Please!


Let's Get Some "Privacy Please" contest with AshleGryre begins April 7, 2017.   Contest dates are from April 7, 2017 thru May 20, 2017.  You are eligible to win via three different methods:  Repost on Instagram with #loveAGstyle, or Register in Store with a Valid Email, and any purchase between now and May 20, 2017 will be entered into the contest.

With your choice of "entry" you are eligible to WIN "one" - a one-night stay at the beautiful oceanfront and luxury spa resort, "One Ocean" in Atlantic Beach, FL or a one-night stay at the beautiful "autograph collection" Epicurean hotel in Tampa, FL.

We are excited to introduce the Spring Collection of AshleGryre's newest line, "Privacy Please"!

Have you heard of "Privacy Please"?  TRUST US - You'll want to know this beautiful collection of feminine inspired refined designs with flirty dresses, playful jumpsuits and rompers...ready to arrive in your closet, suitcase or girlfriend's gift occasion!

With a focus on craftsmanship, high quality fabrics and modern silhouettes, "Privacy Please" will be your new "go-to" label to ensure you "stand out" in beautiful fashion form!  With accessible and affordable price points - any woman will feel not only luxurious but it's great on the pocket book!

 We are so excited to bring this collection to AshleGryre!  We are in love with the ethereal So Cal feel of these of feminine silhouettes and can't wait to see you in them.  Be sure to stop in and take a peek at the new collection and while your here...be sure to register to WIN...there are three ways to enter.  See Contest Rules Below!

Come see "Privacy Please" today !